Publications / Media Insight Central Asia Newsletter



MICA Nr. 28 / September 2002
Archive 2002 | 2001 | 2000
issue Nr. 27

Editorial

JOURNALISM AND ADVERTISING: CENTRAL ASIAN MEDIA IN FOCUS
Transition to a market economy now taking place in the Central Asian countries has brought the journalists face to face with PR publications and the need to search for advertisers. Survival practices the media resorts to are affecting print media standards increasingly tailored by advertisers.
Gulnara Babajanova, Director, Journalists’ Retraining International Center (Uzbekistan)
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Focus: The impact of PR and advertising in the Media in Central Asia

PR - PUBLICATIONS IN THE TAJIK MEDIA: TO MAKE SOME EXTRA CASH
From time to time and without indication, the Tajik media carry public relations promotions. These offer more wages for journalists, extra revenue for the media and idle talk for the readership.
Gulchekhra Mansurova, reporter, Tajikistan
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UZBEKISTAN: MARKET SPAWNS DIVERSIFIED ADVERTISING
The progress of market relations in Uzbekistan gives rise to advertising, including its indirect forms. Some journalists find that indirect advertising suits the media best as a source of extra revenue, while others are trying to prove otherwise.
Nadezhda Stepanova, reporter, Uzbekistan
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ADVERTISING AND PR IN THE PRESS OF KYRGYZSTAN
Advertising has become a wide-spread feature of the Kyrgyzstan press, although not always in compliance with current laws. This is due, in part atl east, to their legal imperfections.
Veronika Komarova, CIMERA, Bishkek, Kyrgyzstan
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Current events

JOURNALISM IS HIGH-RISK JOB IN KAZAKHSTAN
Two well-known Kazakhstani journalists, Artur Platonov and Sergey Duvanov, became victims of cruel attacks in August 2002. Observers believe in both cases the journalists were prey to furious political tussles.
By Asan Kuanov, journalist, Kazakhstan
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TAJIK- AND UZBEK-LANGUAGE PRESS IN NORTHERN TAJIKISTAN
In the early 1990s, for every 1,000 citizen of Tajikistan there were over 900 newspapers. Today, there is only one newspaper per village available in the countryside. This slump in the print media is caused by low purchasing capacity, coupled with poor reporting.
Ilkhom Jamolov, independent reporter, Tajikistan
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GORNY BADAKHSHAN: USSR-STYLE MEDIA
The foothills of Tajikistan’s Pamiers are home to Gorny Badakhshanis (“Mountain Badakhshanis”), people who live in isolation, suffering an information gap and with little understanding of events in the outside world. The mass media of this region resemble the Soviet-era press.
By Kurbon Alamshoyev, reporter, Tajikistan
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© Cimera 2002